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Stress Management Program For Women Includes Online Advice, Aromatherapy

February 9, 2010: 12:32 AM EST
Johnson & Johnson is launching an online subscription-based and product shipment program for women looking for ways to cope with stress in their lives. The fairly expensive Upliv (Upliv.com) personalized stress management program – monthly fees plus shipping is $566 a year – includes an online stress analysis, weekly sessions teaching relaxation strategies, articles and homework tasks like writing about stress sources in a journal. The program also has a product component: after registering and every three months after that, the company ships Upliv toiletries with scents that “elicit relaxing and refreshing moods.” Shipments include body wash, body lotion and facial wash.
ANDREW ADAM NEWMAN, "Stress Relief Online, Aromatherapy by Mail ", New York Times, February 09, 2010, © The New York TImes
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