Oral-B Launches Bluetooth-Enabled Electric Toothbrush

Oral care brand Oral-B will unveil the Oral-B SmartSeries Bluetooth 4.0 interactive electric toothbrush at the Mobile World Congress 2014. To be displayed in the GSMA Connectivity City exhibition venue during the mobile technology trade show, the toothbrush the company claims will provide consumers control over their oral care. Packaged with the SmartSeries Bluetooth 4.0 mobile app, the toothbrush uses two-way communication, provides expert dental care guidance, offers personalized brushing settings, and stores oral care data. Oral-B also said the toothbrush app will help promote better brushing, keeps consumers informed, and is available for free in both iOS and Android versions.