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Lifebuoy Handwash Turns Green To Clean Hands

January 1, 2013: 12:00 AM EST
Hindustan Unilever launched the Lifebuoy Colour Changing Handwash brand of liquid handwash in India. Featuring a formulation the company claims removes 99.9 percent of germs within 10 seconds, the Lifebuoy handwash changes its color to green, telling consumers that they can now rinse their hands. HUL claims the handwash will help teach consumers how to properly wash their hands.
"Lifebuoy launches colour changing handwash", Hindustan Unilever, January 01, 2013, © Unilever
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