Email:
Password:
Remember Me |
Forgot Your Password?
Interactive Bottle Connects With Smartphone Tequila Shoppers
December 5, 2017: 12:00 AM EST
Astral Tequila is introducing in seven U.S. states this month interactive spirits bottles that allow smartphone shoppers to touch a bottle of its award-winning spirit to access exclusive content. The bottles use a “near field communications” (NFC) collar that shoppers use to tap into content that includes a video from Jonathan Goldsmith, the actor best known for his former role as "The Most Interesting Man in The World" in Dos Equis beer ads.
[
Image Credit: ©
Astral Tequila
]
"Astral Tequila Introduces U.S.'s First 'Smart' Spirits Bottle Featuring NFC to Fuel In-Store Consumer Engagement",
News release, Astral Tequila
, December 05, 2017, © Astral Tequila
Domains
Innovation
Sectors
Theory & Ideation
Beverages
Geographies
Worldwide
North America
United States of America
Categories
Companies, Organizations
Innovation & New Ideas
Marketing & Advertising
Other Companies
Products & Brands
See also:
Home
|
Privacy Policy
|
Terms and Conditions
|
Contact Us
Copyright © 2000-2019 Business360 Inc. All Rights Reserved
Developed by Yuri Ingultsov Software Lab.