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H&M Expands Commitment To Sustainability With Organic Skincare Products

February 25, 2010: 01:16 AM EST
Swedish clothing and cosmetics retailer H&M is expanding its commitment to organic products and sustainability with a new family of skincare offerings. Shower gel, body scrub, body lotion, hand cream and lip balm containing organic ingredients certified by Ecocert will begin appearing in the company’s 2,000 stores worldwide in March. Fragrances will be combinations of raspberry and melon or lavender and mint, while ingredients will include organic apple juice, sunflower and almond seed oils, jojoba and beeswax. The company says sustainability is a top priority: it plans to boost organic cotton use in its clothing lines by 50 percent a year until 2013.
"H&M to launch organic skincare range", Premium Beauty News, February 25, 2010, © Premium Beauty News
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