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FOREO Announces MODA Make-up 3D-Printing System

April 10, 2015: 12:00 AM EST
Swedish beauty and personal care brand FOREO introduced MODA, the world's first digital makeup system. Integrating 3D printing and facial-scanning technology in a mobile app, MODA lets users personalize their make-up look and recreate it in 30 seconds by sticking their face into the 3D printer. Similar to Grace Choi's Mink, a make-up producing 3D printer, MODA does more by 3D-printing the makeup and applying it directly on the user's face. According to FOREO VP of communications Justin Wang, the idea for MODA was developed to help busy people look and feel their best. It is aimed at consumers who want the “latest looks and trends at the touch of a button,” Wang added.
Brittany Waterson, "Face the Future: 5 Questions on the MODA 3D Makeup Printer", brandchannel.com, April 10, 2015, © brandchannel.com
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