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FDA Approval Of Antioxidant-Rich Baobab Expected To Fuel Demand As Food Ingredient

September 28, 2009: 11:40 PM EST
Industry experts believe the U.S. FDA’s letter affirming baobab dried fruit pulp as GRAS (generally recognized as safe) will spur demand for the product among food processors and ingredient makers. Harvested in Africa, baobab is said to be much richer in antioxidants, vitamins and minerals than pomegranates, blueberries, and other fruits. The trade organization PhyloTrade Africa sees the product as an ingredient in fruit drinks, fruit cereal bars, jams, and sauces that will appeal to health-conscious consumers and the general public. The organization says 12 companies have already indicated interest, according to this Prepared Foods report.
"Baobab Approved as U.S. Food Ingredient ", Prepared Foods, September 28, 2009, © BNP Media
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