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Emerging Markets Will Boost Global Growth Of Sweet And Salty Snacks

March 1, 2010: 04:33 AM EST
The global sweet and savory snacks market will continue to grow, according to market researcher Euromonitor, but at a slower pace through 2014 (two percent a year compounded) than in recent years (three percent). Key trend: health and diet concerns in developed countries are pushing consumers toward snack bars and fresh food. Buoying the market, however, are surging sales in developing economies such as China and India, where consumers are increasingly embracing packaged snacks. Euromonitor spotlights three “hot areas” in the world market for snack makers through 2014: extruded snacks in India, both premium and economy varieties (sales will double); fruit snacks in the U.S. where consumers focus on health and flavor (30 percent hike in sales); and nut-based snacks in Brazil where consumers fret over cardiovascular health (25 percent sales growth).
Francisco Redruello , "Global Sweet and Savory Snacks", Prepared Foods, March 01, 2010, © BNP Media
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