We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Blend-It-Yourself Beauty Brands Are Adopting AI To Drive Personalization

June 11, 2018: 12:00 AM EST
More consumers are choosing personalized beauty products, and artificial intelligence is helping companies address this trend. Blend-it-yourself services, for example, provide customers with products tailored to meet their specific needs. Among the beauty brands using AI in this space to better understand their customers’ needs are Belle Bar, Prose, Skin Inc., and Function of Beauty. LOLI, launched in Spring 2018, also plans to use AI for its blend-it-yourself concept, allowing it to provide a more scalable solution.[Image Credit: © LOLI Beauty, Inc]
Emma Sandler, "How blend-it-yourself beauty is using technology to micro-personalize products", Glossy, June 11, 2018, © Digiday Media
Examples & Case Studies
North America
United States of America
Companies, Organizations
Innovation & New Ideas
Products & Brands
Developed by Yuri Ingultsov Software Lab.